Look good,

feel good.

Join our waitlist for 20% off at launch.

Welcome to Guise: A premium cosmetics brand made with men in mind.

COMING SOON

At Guise, we're developing premium cosmetics that suit men's skin and men's lives.

As men's personal care continues to evolve, more and more guys are turning to cosmetics to keep their skin looking its best. Guise designs products that look as natural as possible, giving you perfect-looking skin with a natural look.

Whether it's a first date, an interview, or an early-morning Zoom call, Guise keeps you looking and feeling at the top of your game.

GET 20% OFF AT LAUNCH

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Made with men in mind.

Join the growing number of men adding cosmetics to their daily routine.

Discreet

Formulated for a "no-one-will-know" look; never a cakey face.

Clean

Ultra-clean ingredients to keep your skin protected and healthy.

Simple

Ditch the elaborate routine. Look your best without all the fuss.

Convenient

On-the-go tools designed to keep up with your life.

COMING SOON

Redness: Gone.

Introducing the Guise Green Stick, a men's color-correcting tool that reduces the appearance of facial redness.

Merchandise

Branded Rope Hat

$34.99

Branded Tee (Guise Blue)

$29.99

Branded Tee (Seafoam Green)

$29.99